“Design is not just what it looks like and feels like. Design is how it works.”
Flipboard, meet Steve Jobs. Actually, you already have! You’ve created a product for Steve’s iPad that follows his philosophy that good design is about good functionality (“how it works”), and you’ve given us good looks and good feel as a bonus.
And what a bonus it is! Just the act of “flipping” a page makes Flipboard inviting. You’ve got us flipping virtually. We’re flipped out over the way Flipboard makes sense of our virtual worlds and brings them all together in one gloriously designed app, where function overtakes form, and both are champions.
Now we’re connected in one virtual fell swoop to Facebook, Twitter, Google Reader, Instagram, Flickr, LinkedIn and more than we can ever save to Read It Later, plus more professional online content than we can contemplate on Instapaper. We can thrill to feeds on Art, Design, Tech, Lifestyle, Oprah and over 30 industry professions, and it will seem just like a lark with a magazine to us.
You’ve made our work seem like fun, Flipboard 1.5. And you’ve done Steve proud.